How to Use Video to Build Real Connection
(Free Guide by Focus Films)
Learn the strategy behind videos that actually convert without feeling salesy.
The same framework I use with clients to turn storytelling into business growth.
If we haven’t met yet…
I’m Graham Kuhn, owner of Focus Films.
I help businesses use video to build trust and connection, not just hype.
What’s Inside the Guide
Why Video Actually Works – the brain science behind trust
The Brand Story Framework – 4 questions that create connection
How to Show Up on Camera – the simple, human approach
3 Videos You Can Make This Week – start fast, no production crew required
Repurposing for Impact – make one video work 10x harder
It’s short, actionable, and built to help you stop overthinking video and start using it strategically.
This guide is for you if you’re a:
Business owner who wants clients to feel your story, not just hear it.
Marketing professional who knows video matters but needs direction.
Service-based leader who wants to build trust faster.
“Most businesses don’t need more content, they need clarity. Because when you serve instead of sell, video becomes your most powerful marketing tool.”
- Graham Kuhn, Focus Films
Get the Guide.
Ready to take it deeper?
The Serve Through Story framework comes alive through Virtual Brand Stories™, my remote process that captures your authentic story and turns it into a cinematic video for $2,200.
Same storytelling strategy. Less production. More connection.
“The production quality is awesome. I look like a rockstar, but it didn’t require rockstar money for it.”
— Jasmin Hurley, JH Legal, Ohio